FlowPure reviews: is it worth it? (100 real customer insights)
- 8 hours ago
- 5 min read
Thinking of buying a FlowPure filter and want the honest scoop on what real customers actually say? You’re in the right place.
We already rate FlowPure water filters highly for quality filtration and ability to help slow down limescale — but what do real customers think?
Quick answer: is FlowPure worth it?
If your main goal is better-tasting tap water – Yes. In our analysis of 100 reviews, 73% rated it 4–5 stars, with most noticing fresher taste and less chlorine smell.
It’s a simple upgrade that works well for most taps. However it’s not perfect and the minority have had a few bumps in the journey – mainly around delivery times and fitting issues.
We analysed 100 of the most recent reviews from Trustpilot — no cherry-picking. Just the good, the bad, and the honest reality of living with it day to day.
The overall picture is positive.
Most people noticed a clear improvement in water taste, smell and everyday usability, with many saying they started drinking more water as a result.
It’s one of those products where, if it fits your tap and arrives without hassle, you’ll likely fall into the majority of customers who are genuinely happy with it.
That said, it’s not perfect. A minority of reviewers did run into issues — mainly around delivery times and fitting.
Let’s dive in.
FlowPure reviews breakdown
Reviews last analysed: 23.04.26
73% of customers rated FlowPure 4–5 stars
That puts it firmly in the generally well-liked category, with a strong majority of satisfied users.
Positive (4–5 stars): 73
Neutral (3 stars): 6
Negative (1–2 stars): 21
What people loved
Better-tasting, fresher water (the biggest win)
This is the most consistent theme. Customers repeatedly mention:
cleaner, fresher taste
less chlorine smell
more enjoyable drinking water
For many, this alone made the product feel worthwhile — especially compared to untreated tap water or switching from bottled water.
Simple setup for most homes
A large number of reviewers found FlowPure water filters quick and easy to install, often in just a few minutes.
While not every tap setup is identical (more on that below), the majority of positive reviews suggest it’s a straightforward upgrade for most standard kitchen taps.
A convenient alternative to jugs or bottled water
Several reviewers mentioned they:
stopped using filter jugs
reduced bottled water use
found it easier to drink more water daily
That “tap-based convenience” is a big part of the appeal here.
The trade-offs to be aware of
Delivery can be slow
One of the most common complaints is around shipping times. Some customers experienced:
delays of a couple of weeks
slower-than-expected dispatch
communication gaps during delivery
Delivery issues appear more common in Australia, with fewer UK customers reporting the same problem.
Common problems & returns
No product is perfect — and FlowPure is no exception. From these 100 reviews, 21% of customers experienced some form of issue, most commonly related to compatibility, setup, or delivery.
The main frustrations mentioned were:
tap compatibility issues, where the filter didn’t fit perfectly or needed adapters
occasional leaks or fiddly setup
Very few reviewers felt the filter didn’t work at all — just 3 out of 100.
Returns don’t come up often, but when they do, the experience isn’t always smooth. A small number of reviewers mentioned return costs or delays in receiving refunds, so it’s something to keep in mind if you’re unsure about fit.
On the flip side, customer service is frequently praised, with many reviewers saying the team were helpful in resolving issues or sending replacements when needed.
Best for
FlowPure is best suited to people who want:
better-tasting tap water
a simple, everyday upgrade in the kitchen
an alternative to filter jugs or bottled water
something that’s quick to install in most homes
Not ideal for
It may not be the best fit if:
you have a non-standard or tricky tap setup
you want a guaranteed friction-free delivery experience
Standout customer quotes
💧 Taste & water quality
“The water tastes much better than unfiltered water.”
“The nasty aftertaste has completely gone.”
“my tap water tastes amazing it's so crystal clear.”
🔧 Easy installation
“So easy to install.”
“It was very easy to install, it only took a few minutes.”
“Very easy to fit. I was using the filter within a couple of minutes.”
🤝 customer service
“Very good customer service, quick response to emails or any questions.”
“Great customer service, Lucy was very helpful and kind.”
“Great product and fantastic customer support team.”
⚠️ delivery & setup issues
“Arrived after a nearly 3 week delay in shipping.”
“Shipping takes forever. Filters are amazing but shipping takes weeks”
“Didn't fit my tap”
Is FlowPure worth it?
FlowPure comes out of this 100-review analysis as a well-liked, everyday upgrade for better-tasting tap water.
It’s not perfect — mainly due to delivery and fitting issues — but once installed, most people find it delivers exactly what they were hoping for: cleaner, fresher water straight from the tap, with no faff.
If your main goal is improving how your water tastes day to day, this is one of those products that tends to quietly do its job — and do it well.
FlowPure alternatives
FlowPure is a strong all-round option — and in our review of popular on-tap filters, it came out top for providing the best quality water.
But it’s not the only route.
If you’re comparing options or wondering if there’s something better suited to your home, here are a few alternatives worth considering.
Brands like BRITA and Waterdrop also offer on-tap filters that focus mainly on improving taste and reducing chlorine.
However, they tend to offer less advanced filtration compared to FlowPure — so while they can improve taste, they may not target as many contaminants.
See how FlowPure compares on specs and price Best on-tap filters in the UK
Under-sink filters
If you prefer something out of sight and lower maintenance, under-sink filters are worth considering. They sit hidden away under your sink and filter water before it reaches your tap.
One option here is the Maverick Mav 02. It has a higher upfront cost than FlowPure, but the ongoing annual filter costs are lower. Filters are typically replaced once a year (around £45–£50), compared to FlowPure’s more frequent changes and annual cost of around £68.
It’s a good fit if you want a cleaner look at your sink, less maintenance day to day, and a more “fit and forget” setup.
Read more Best under sink filters UK
Time to filter your shower water too?
If you’re thinking about filtering your tap water, it’s also worth considering where hard water affects you most.
Your shower water comes from the same supply — and this is where many people notice issues like:
dry skin
frizzy or hard-to-manage hair
scalp irritation
Shower filters are designed to improve how water feels on your skin and hair — often making it softer and more comfortable day to day.
Want see some of the most popular options? See our guide Best shower filters for hard water
Review data based on FlowPure Trustpilot customer feedback collected on 23.04.26.
Author bio: Lucinda Smalley is the founder of Hard Water Home, a UK-based consumer site helping households in hard water areas understand the challenges and solutions more easily — and make smarter choices for their health and homes. Based in Poole, she also co-runs an award-winning plumbing company, giving her first-hand insight into how water quality affects everything from appliances to skin and hair. When she’s not writing, she’s happiest at the beach with her family and a good cup of coffee (minus the floaty bits!). More about us ➡
